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Masdar City

mamemo productions // Abu Dhabi

Masdar City is an ambitious project to develop the world’s most
sustainable eco-city. For its groundbreaking we were asked by
lead-agency mamemo productions to come up with a breathtaking
multimedia show, outdoors in the middle of the desert.

MasdarCity_07

Idea

Using the beauty of the desert as stunning backdrop for this event´s
setting, the stage and screen set-up had to be unconventional to
underline the uniqueness of this occasion.

MasdarCity_06

Technical Setup

We developed a show set-up with three gigantic portrait format
projection screens and a multimedia show with five performers including
a breathtaking aerial act, interacting with the projection and one shadow
performer who functioned as “maestro” for this visual symphony.

Summary

The groundbreaking ceremony of the world’s first carbon emission free
city was another stunning show we realized in cooperation with
mamemo productions. First part of the event was a visual symphony
with five acrobats on moving ropes and a conductor visible as a shadow.
The second part was the laying of a virtual cornerstone by his highness
Sheikh Mohammed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi.



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